With limited options available to first-time buyers and many young adults put off purchasing a home due to the difficulty associated with accumulating the necessary deposits, the conditions in the property market are continuing to work in favour of landlords.
And following the news that rental yields across Britain have edged up slightly over the past year, David Lawrenson, private rented sector expert at LettingFocus.com, predicts that this upward trend is set to remain strong.
"The yields look good and I can't see any diminishment in them - I think they are going to stay relatively strong," he said.
"If we have a rise in rents, and house prices being steady, then there will probably be rising rental yields, all things being equal."
Despite forecasting that investors will continue to see rising returns on their holdings, Mr Lawrenson links this to the idea that demand will carry on outstripping supply as landlords are unable to secure the finance needed to expand their portfolios.
Indeed, while the Council of Mortgage Lenders recently revealed an increase in the volume of buy-to-let lending over the past 12 months, many believe that landlords are still facing a struggle in securing the finance they need to buy more properties.
But if this is the case and investors are unable to increase the supply of tenancies in the private rental sector, then it is expected that yields will rise further as demand continues to grow.
Whatever happens in terms of the availability of finance and the willingness of lenders to approve buy-to-let mortgages, the fact that there are impressive profits to be had in the lettings game remains.
And as investors set about maximising the potential of their assets, landlord insurance policies will be vital in guarding against unexpected costs which can result in substantial losses if extensive maintenance or repair work suddenly becomes essential.